Whitewill Sensation. As it was
Oleg Torbosov, founder of Whitewill, tells us.
Yesterday my team and I celebrated Whitewill's fifth birthday by organizing a celebration in the style of the White Sensation festival. Luzhniki Park. Summer ground of Olymp Junior restaurant. Big stage, a lot of sound, lights and special effects. All guests in white. Ultraviolet. In the center of the dance floor is a glowing bar.
Here we go. A deep, goosebumpy voice reflects on the past and the future. 10-9-8-7. All guests take out their cell phones. 5-4-3-2-1. Here we go. Confetti cannons blast. Overhead, millions of gold pieces fly into the sky. They slowly feed and cover the green lawn with a dense white carpet.
DJ Groove is at the console. Three hundred guests hang out mostly at the bar and in the hookah lounge. Not much dancing yet, everyone is socializing, getting to know each other, discussing business. In addition to the staff, I invited developers, regional partners who give us clients and teams of prime banks with whom we work.
Deep voice again. The story of how cities come into being. The first notes of "Moskow Never Slip" begin to play, which means DJ Smash is at the console. The dance floor is quickly filling up with people. It's getting dark. The white crowd looks spectacular in ultraviolet light.
After Smash, I took the stage. And it was my most exciting performance in years, because not only did I have to give a speech. I sat down at the drums and played Show must go on like in the movie Obsession, while on the big screens the history of the company flowed. Five years in three minutes. Photos, screenshots, best moments. Goosebumps.
After I finished playing, I introduced our special guest, the band Tatu. Hundreds of voices began to chorus, "They can't catch up with us." This track played in my player when I was still a schoolboy - as the anthem of the winners. And to hear this song on the company's birthday was symbolic. Big white balloons flew onto the dance floor. We as children jumped on the grass, danced and pushed these balloons into the sky with force to "I've gone crazy" familiar to many from childhood. Then there were fireworks and a big round cake in the form of a map of Moscow with high-rises, the Kremlin and other recognizable buildings. I cut myself a piece with all the towers of the City and sat down satisfied to catch my breath.
The evening ended to the tracks of DJ Feel, who at his peak was one of the top 100 DJs in the world. The weather didn't let us down. Contrary to all weather forecasts, it rained for exactly three minutes during the whole evening - while I was playing drums. The festival turned out exactly as I had planned it, but it was not only my merit. More than a hundred people worked on the event and further I want to write words of gratitude and recommend those contractors who made this evening.
Organizers - Perez production. Dima Shapoval and Nastya Perez are just handsome. For the sweet aesthetics of the giant cake thanks to the confectionery studio Narina Ohanyan and her World of cake. Motion design was prepared in super tight deadlines by Ilya and heroic designers from his digital studio Aerokod. For security thanks to Alexander Aliev and his company Armada. To the whole team of the restaurant Olymp Junior we give our respect for well-coordinated work and delicious food.
The party was a success. We crossed this five-year milestone as absolute winners in our segment. We sell new houses in the center of Moscow and we do it with passion, love and aesthetics. That's why we succeed. I enjoyed the evening so much that I thought why not repeat the Whitewill Sensation next year on the company's birthday, but invite all our clients to it. The format is clear, there are no more risks, and I think all parties will enjoy themselves. One more reason to buy a Whitewill condo.
In the meantime, I'll count up how much we sold for in June and start writing a transaction report.